Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors

Call: 604.255.4616

  • Or complete the form for a callback
  • This field is for validation purposes and should be left unchanged.

Call: 604.255.4616

  • Or complete the form for a callback
  • This field is for validation purposes and should be left unchanged.

Call: 604.255.4616

Step 1 of 2

I agree(Required)

Reliance can guide you on how to manage your product liability risks.
Protection beyond insurance is what we specialize in.

Product liability is a necessity

As a business owner, you’re responsible for every product you import, manufacture, distribute or sell. For retailers, wholesalers, manufacturers, and distributors, product liability lawsuits can be expensive, stressful and time-consuming. Product liability is a necessity for businesses involved throughout the commerce chain. It forms part of your commercial general liability insurance coverage.

Protection against legal liability

Product liability insurance protects your business against legal liability for claims for bodily injury or property damage arising out of those products. It’s designed to help protect your business by ensuring that you don’t have to pay legal, court costs or compensatory damages.

  • Products can cause bodily injury to the customer
  • Products can cause property damage to a third party
  • When you start selling a product, your business is at risk for product liability lawsuits

Using our network of insurance providers, we help business owners identify and prevent potential losses from their products. From every day, non-hazardous products, to businesses that manufacture potentially hazardous products, we can tailor a package to suit your needs.

Product liability risk management

A risk management plan that considers product safety and risk benefits over the life of the product can help reduce product liability claims and strengthen businesses’ defense position in the event of litigation.

  • Develop a comprehensive quality control, safety, and product recall plan.
  • All members of the distribution chain should maintain adequate insurance. Ensure all your suppliers, manufacturers and distributors carry the appropriate insurance and provide you with confirmation by means of a certificate of insurance. Make sure your business is added as an additional insured accordingly.
  • You can be directly held responsible for any products you import outside North America. Always verify that imported products comply with industry standards, government regulations and all labels contain the appropriate information.
  • Always work with legal counsel that specializes in Product Liability when drawing up contracts and includes all aspects of the lifecycle of the product.
  • Solicit customer feedback. This can aid in determining complaints, incidences, service and warranty issues.
  • Effective documentation demonstrates to the courts the care you take in operating your business.

Reliance can help you get a full coverage insurance plan at an affordable price.

Engage with the product liability specialists at Reliance Insurance.
We can walk you through the life cycle of your product and help identify incident risks.

Get a Quote Today

We were involved in a complicated liability claim which could have been very costly if It had not been for the involvement and support of Reliance Insurance Group. They worked diligently and we avoided a potentially very unpleasant situation. They really stepped up to the plate.

— West Creek Farms Ltd.


Related Articles

April 12, 2024
Shielding Small Businesses:
Why Directors and Officers Insurance is Essential

There are many good reasons to incorporate a business: better access to financing, ease of transferring or selling shares, lower tax rates, and increased credibility. […]

February 26, 2024
Breaking down the complexities of a co-insurance clause for commercial property owners

Co-insurance is a crucial concept frequently encountered in property insurance policies. It is essential for property owners in Canada to grasp the implications of commercial […]

February 6, 2024
The Walking Negligent: Liability insurance for businesses in an era of distracted pedestrians

In an era where distracted walkers are increasingly common, businesses must ponder the impact on their liability insurance. The question arises: who is responsible if […]